Messages sent
4,552
last 30 days
Applications
337
+22.6%
Avg. open rate
59%
+3 pts
Cost per application
$41
-18%vs advisor channel
Applications by month
Campaigns
| Play | Channel | Audience | Opened | Clicked | Applied | Status |
|---|---|---|---|---|---|---|
Dependant added → CI top-up Municipal Employees Federation (Demo) | Email + portal | 1,840 | 58% | 24% | 132 | Running |
Pension estimator follow-up Heavy Equipment Operators Alliance (Demo) | Portal + call-back | 960 | 71% | 33% | 118 | Running |
Guaranteed-issue spousal life window Retail & Food Workers Union (Demo) | SMS | 2,410 | 49% | 19% | 87 | Running |
Match capture nudge (new trades) Manufacturing & Trades Guild (Demo) | Push + SMS | 3,120 | 0% | 0% | 0 | Draft |